San Francisco: SBA Classes Aug. 31-Sept. 10 2009

TRAINING AT SBA The Small Business Administration offers a variety of classes for business owners in our Entrepreneur Center located at 455 Market St. 6th Floor in downtown San Francisco.

Registration for all our classes is required. To register for classes go to http://sbatraining.eventbrite.com/

For more information please contact Gary Marshall at (415) 744 6771 or gary.marshall@sba.gov

How to Start and Manage a Small Business 8/31 8:30 AM – 5 PM This is a comprehensive and unique one-day seminar for both prospective and current business owners who want to gain a better understanding of what they need to know and do to succeed in their business. Learn best practices and insider tips as a moderator and six experts guide you through the basics of Business Plans; Insuring Against Risk; Accounting; Legal Structures; Sales & Marketing; Financing. $50 registration fee in advance; or $60 on day of event. For information contact (415) 744-6827 presented by SCORE.

Launching a Successful Bar Operation 8/31 6:00 PM – 8:30 PM This seminar teaches the attendee how to successfully bring all of the pieces together prior to launching a successful concept in the bar and club industry. Special focus is given to marketing and public relations to create the “buzz” prior to launching. $30 registration fee. Presented by the SF SBDC.

Prioritizing Prospects to Increase Your Sales Success 9/1 1:30 PM – 3:30 PM Learn how to prioritize which prospects are most likely to generate revenue for your business. Most small business owners make the mistake of treating all customers the same rather than getting clear about where the money is in the marketplace. Learn to save time and energy as well as produce greater results by concentrating on those most likely to buy (e.g. fast vs. large purchase) repeat or refer.

Marketing Your Small Business: Go from Basic to Brilliant 9/1 6:00 PM – 9:00 PM Learn marketing best practices and walk through industry-standard thinking tools and techniques to get your company’s marketing program under control regardless of the size of your budget. A highlight of the day will be "3-minute makeovers" in which participants can volunteer for group feedback on their materials and websites.

Attorneys: How to Pick ’em and Pay ’em 9/1 6:00 PM – 8:00 PM When the economy dumps businesses are more likely to get sued. Join us to gain risk management tips on how to avoid lawsuits and if needed how to find the right attorney for the right price. Bring your questions and your sense of humor.

Free and Low Cost Resources for Your Business 9/2 9:00 AM – 11:00 AM Representatives from SBA SCORE the SF SBDC the Renaissance Entrepreneurship Center and the San Francisco Public Library Small Business Center will discuss the resources available.

Starting a Business in San Francisco 9/2 11:30 AM – 1:00 PM Hear directly from San Francisco officials. How do you obtain permits? How do you register your business name? Learn what the City can do for you in this one-stop seminar.

Financing Your Business 9/2 1:00 PM – 3:00 PM Discover the right way to seek financing for your business. We will discuss loan proposal requirements financing options and SBA programs.

Business Law Basics 9/2 3:30 PM – 5:30 PM An experienced business lawyer will discuss Choice of Legal Entity (corporations LLC partnership etc.); Intellectual Property; Employee issues; and Real Estate issues. This class does not constitute legal advice.

Make Money from Social Media 9/2 6:00 PM – 8:30 PM We will discuss the latest and greatest tools to use to garner short and long-term success. Also you’ll learn how to use social media to turn communication with your customers into conversations.

Government Subcontracting 9/3 9:00 AM – 12:00 PM Basics for prime contractors who are managing subcontracts; basics for subcontractors who are working with primes or managing other subcontractors. Discussion includes obtaining consent to subcontract project management and controls subcontract administration marketing to prime contractors common errors and payment issues from the perspective of both primes and subs. Presented by the Federal Technology Center and the SF SBDC. Register for free at www.theftc.org

Basic Bookkeeping Part One 9/3 1:00 PM – 4:00 PM Learn basic accounting and bookkeeping terms and processes. Topics include cash vs. accrual accounting proper accounting data flow processes the importance of budgeting the purpose of different financial reports the differences in computer accounting systems cash management and more. $30 registration fee. Presented by the SF SBDC.

Build a Strong Consulting Brand: Create Strong Messages that Potential Clients Need to Hear to Hire You 9/3 6:00 PM – 8:30 PM For consultants looking to grow their business especially those new to consulting and those transitioning from full time employment to consulting. In this interactive workshop you will learn to: Better understand and define your ideal clients — who they are and what they need; Effectively segment your market; Develop clarity about your brand’s competitive advantages (which you may be overlooking); Create simple strong messages that communicate your unique value to the clients that want it most.

Making the Most of Green 9/3 6:00 PM – 9:00 PM We’ll show you how to pay for it all using financing and rebates; how to build employee programs to energize your team. Learn to develop marketing strategies around sustainability so you can receive your just rewards. $20 registration fee. Presented by the SF SBDC.

Secrets to Buying a Business or Franchise 9/8 6:00 PM – 8:30 PM Learn how to reduce your risk and improve your chances of success in buying a franchise or existing business. Topics include Options for Financing; Choosing an Existing Business vs. a Franchise; Where to Find a Business or Franchise; Working with Brokers. $20 registration fee in advance; or $25 day of event. For information contact (415) 744-6827 presented by SCORE.

Five Easy Ways to Attract Targeted Website Visitors for Free 9/9 6:00 PM – 8:30 PM Over 98% of websites get fewer than 5 visitors each day. Attracting high-quality website visitors doesn’t have to cost a fortune. With a little direction you can accumulate strategic one-way inbound links and watch the targeted traffic pour in!

Basic Bookkeeping Part Two 9/10 1:00 PM – 4:00 PM Designed for entrepreneurs intimidated by financial records this course will cover balance sheets incomes statements cash flow and working capital. Participants should have completed Basic Bookkeeping Part One or be familiar with the concepts covered in that seminar. $30 registration fee. Presented by the SF SBDC.

Basic Website Skills for Small Business 9/10 6:00 PM – 8:30 PM This overview of websites will cover template-based versus custom design websites; website hosting; registering your website; guide to building a professional website; promoting your website and more.

Leasing Commercial Space in the Bay Area 9/10 6:00 PM – 8:30 PM Learn the best practices for locating and leasing commercial space for your small business. topics covered will include Common Leasing Terms and Definition; What are the best ways to locate Commercial Property in the Bay Area; Negotiating Tips; Common Timeframes.

The SBA training program is made possible by the generous support of our volunteer teachers and presenters. We appreciate their time and expertise; however these presentations do not represent an endorsement of their views opinions products or services by SBA. All SBA programs are extended to the public on a nondiscriminatory basis. Reasonable arrangements for persons with disabilities will be made if requested at least 2 weeks in advance. Contact: Gary Marshall at 415 744-6771.

OUR PARTNERS PRESENT: a weekly feature of events offered by organizations and groups outside SBA. These events are not sponsored by SBA and are not held at our Entrepreneur Center.

My Business Action Plan session Women’s Initiative assists high-potential low-income women who dream of business ownership.

FREE My Business Action Plan sessions

Thursday September 3 10:00 AM – 11:30 AM 1398 Valencia St. San Francisco CA 94110

Women’s Initiative’s My Business Action Plan workshop will guide you through a self-assessment of your business idea and help you develop next steps to launching your enterprise. This is the first in a series of classes designed to support your planning marketing and other business management skills that will give you the tools necessary to start or expand your own business. Women’s Initiative focuses specifically on the needs of low-income women who are exploring a business idea. You do not need to register for the session. Doors close promptly on the hour so please be punctual. We cannot accommodate children or pets. For more information email or call (415) 641-3460.

One of our volunteer teachers asks: “I’m currently developing some new organizing-related products and programs and I’m focusing them on the needs of entrepreneurs small business owners consultants and coaches. I want to make sure I’m headed in the right direction so I’m doing some market research and am interviewing people in those groups to get their opinions.”

If you’re interested in participating in the focus group please reply to gary.marshall@sba.gov and I’ll set it up.

Subsidized Employment for San Francisco Employers JOBS NOW! is a subsidized employment program funded by stimulus dollars and administered by San Francisco Human Services Agency. The Human Services Agency will reimburse the cost of 100% of the wages for any JOBS NOW! employee you employ through September 30 2010. Employers are required only to pay for payroll taxes any fringe benefits that employees typically receive and supervision of participants.

For more information and to access the application go to http://www.sfhsa.org/1410.htm or call 1-877-JOB1NOW.

Stimulus Opportunities for Small Business The Stimulus Opportunities for Small Business program is a FREE half-day session featuring buyers for state and federal government projects as well as buyers from large corporations. It will also feature local panelists able to offer insight into the latest developments in surety bonding and local workforce investment initiatives.

San Francisco Workshop scheduled for November 19. For more information and to register go to: http://californiasbdc.org/stimulus.

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Claim or create your business listing on Google for free More people are now looking to online search engines for local information than to any other source. Google offers a free service the Local Business Center which allows you to take control of your business listing on Google or to add listings that aren’t already appearing. Google also recently launched a dashboard in the Local Business Center which shows you how people found your business on Google including what they searched for before finding your listings and how many looked for driving directions to your business.

To get started visit the Google Local Business Center. If you have any questions along the way you can use this handy user guide.